Service First Financial Creates Huge Benefits for the Furniture Store Merchant and Their Customers
How Credit Card Payments Can Boost Your Online Furniture Sales
Smart merchants are finding out that selling furniture online is easy and profitable. Generation X customers may enter a retail store to look; however, they will buy their furniture online if given the chance to choose colors, textures, and sizes of furniture items.
One couple recently moved to the coast and rented a home. Because they were wildly busy with their startup, they had no time to shop furniture stores. Also, with Covid 19 at play, they were not willing to chance exposure. Consequently, they purchased everything online and from one furniture store. Everything was shipped and moved into their home.
It was easy and the surprising thing was that the Merchant had no real web presence just 6 months ago. Now, selling furniture online has become an integral part of her business.
Up until now, furniture merchants have found that selling furniture online was a high-risk affair with credit card processors. In many cases, banks and processors have taken losses when merchants accepted credit cards for a big or final sale, closed shop and not delivered furniture that was ordered by various cardholders. In some cases, cardholders return goods or refuse delivery resulting in a “chargeback”.
However, Service First Payments, www.furnituremerchantaccounts.com, specializes in providing credit card processing to the Furniture industry. Merchants selling furniture online tend to be competitive and survive the ups and down of the economy. Cardholders tend to buy furniture all in one store so merchants can expect more and bigger purchases. Cardholders simply buy more because they can get matching colors, fabrics, materials etc.
Selling furniture online is new. Most buyers want to test the softness of a couch or play with some of the recliners. They may still do that. However, they are also likely to take measurements, relook at the space at their home and buy their selection from home.
The best thing is that you do not lose the sale. The happy customer gives your company a great review; especially after you have made a professional call to ensure they are happy.
Selling furniture online also has lots of flexibility for the merchant to market their company.
One Merchant has made his internet presence so important, that it is the only place buyers can receive discount coupons, weekly specials, and give-a-ways. He even offered to give a 3-day boat cruise to merchants that spent $3,000 or more online. He was not joking. The offer even made the evening local news and contributed to the uptick in his business. He was interviewed and became a local celebrity. Selling furniture online was his ticket to consistent sales and business success.
Furniture merchants often forget that they can accept almost every payment online that they can in their retail establishment (if they have one). 90 days same as cash, financing, check guarantee, debit, bit coin, credit card transactions, International cards are all taken online. The only one they cannot accept is cash. When was the last time you received cash from a buyer?
Selling furniture online and accepting the payment online has now become so easy, that some merchants are only opening online presences and closing their brick-and-mortar stores. Wholesale furniture sellers, furniture crafts people, designers, International furniture associations are resorting only to selling furniture online during the Covid 19 crisis.
Lastly, independent merchants selling furniture online are finding they can compete with the big boys. Much of the furniture ordered online gets drop shipped right from the manufacturer. The independent furniture store owner does not need to carry a huge inventory or be subject to the expense of damage and shipping costs. Their store is online, and it represents them well if the furniture owner keeps up-to-date and knows his customers' styles.
Selling furniture online is a must for merchants. Accepting most payments online is also vital. That is why we at Service First Payments have customized your service to make this process easier for you.
Larry Cohn
Service First Payments
www.furnituremerchantaccounts.com
email me at Furniturepayments@gmail.com